Portfolio Strategy

Ichigo Hotel (3463) seeks to increase shareholder value via acquiring assets
that offer both stable revenues and the potential for income growth.
Basic Policy
(1) External Growth Strategy
- Leverage Ichigo’s know-how and sourcing capabilities to grow the portfolio
- Acquire assets via the Ichigo Group’s asset warehousing capabilities
- Actively pursue new acquisitions and make maximum use of Ichigo Group synergies
(2) Internal Growth Strategy
- Target upside through variable rents at hotel assets
- Deploy the Ichigo Group’s value-add capabilities and operational know-how to increase underlying asset values
(3) Financial Strategy
- Increase financial stability and liquidity
- Develop new sources of capital
Investment Focus
Ichigo Hotel currently invests primarily in Lodging-Focused Hotels, as described below.

Investment decisions will be made in due consideration of the below five factors:
